Marketing Genius: Nikon Gives Flickr Users D80 Cameras
October 4, 2006 02:24 PM

Nikon gave their new D80 dslr camera to a group of Flickr users. The users shot with the D80s and many of their shots have been turned into a brilliant ad campaign called stunning nikon. Nikon did themselves a great service with this campaign. Word of mouth and in the case of photography, visual evidence, is far more persuasive than any traditional sales or marketing campaign. Other camera makers should learn from Nikon's example (I totally volunteer to test any and all Canon or Pentax cameras or equipment).

via Jaffe Juice

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post to del.icio.us | Cameras , DSLR , Digital Cameras , Digital Photography , Flickr , Nikon

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